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ArtyBright
合众宝华

Based upon traditional media industry, with holding the independent brand creativity as its concept, ArtyBright is a creative media management group, consolidates financing and investment in cultural industry.
ArtyBright Group includes Beijing ArtyBright Communication Co., Ltd., Beijing ArtyBright Advertising Co., Ltd., Shanghai ArtyBright Public Relations Co., Ltd. and Creative Citron Investment (BVI).
ArtyBright Group integrates media resources and creative media products. We aim at providing our clients and partners with perfect Advertising services, public relations, as well as the integrated marketing strategy and implementation.
ArtyBright committees in CSR, which is the foundation of forming a harmonious society. ArtyBright keeps close relationships with a number of NGOs and NPOs in China. The CSR activities have deeply impact on our stockholders, clients, staffs, vendors, etc. ArtyBright is aiming to become a qualified Corporate Citizen. As well as we would like to help our clients with CSR activities.
Based in Beijing, ArtyBright also has offices in Shanghai and HongKong.

是立足传统传媒产业,以自主品牌创新为理念,集文化产业投融资为一体的创新传媒管理集团。
合众宝华包括文化传媒、广告传播、公关咨询及柠创投资(BVI)。
合众宝华在传媒通路上不断地整合资源和创新媒介产品,为我们的客户、我们的股东及合作伙伴提供最完美的广告、公共关系以及整合营销方案直至实施服务。
企业社会责任是促进社会和谐发展的基石,我们的行为对股东、客户、员工、供应商、商业伙伴、社会及其他相关组织有广泛的影响,合众宝华集团致力于成为中国优秀企业公民,除专注于专业领域的精益求精,还积极参与和赞助了一系列社会公益事业,企业社会责任已成为公司长期的综合战略规划。
合众宝华集团在中国的北京、上海和香港设有办公室。并可通过战略合作伙伴的关系,使我们的服务延伸到北美、欧洲及澳洲。

ArtyBright Advertising
广告传播

We are specializing in branding and marketing
We care about the brand and sales as our clients do
We provide services to the multi-international corporations with highly reputation
We pay attention to the quality better than the quantity
We are good at advertising creation and production of print, TV, Internet and innovative advertising modes
We are fully experienced in the media conference, branded placement in TV program
We can provide strategy and execution services for maketing and media event
We are more than happy to give value added service to our clients

我们和客户一样关注品牌与销售业绩
我们在部分领域服务诸多跨国企业
我们默默无名,客户的品牌如雷贯耳
我们的业务在精,不在多
我们相信核心,更相信团队
我们专长品牌建设的整合行销
我们善于平面、电视、互动及创新形式的广告创意制作
我们谙熟媒体发布、节目的品牌植入与合作
我们热衷亲近受众的活动策划
我们更喜欢为客户提供意想不到的增值服务

Advertising & Communication
广告与传播

Advertising services:
Brand management
Product positioning
Advertising strategy, advertising creative
Product package design
TV commercial production, material production
Media planning, media negotiation and buying
Advertising tracking and evaluation
Consumer research and analysis
PR / Event services:
Corporate communication
Brand and product marketing
Crisis public relation
Government relation and public policy
Corporate social responsibility
Strategic media relationship
Digital media and social media
Conference and event management

在当今的媒体环境中,巧妙地向你的目标受众传达正确的信息——通过任何一种媒介——是如此重要,它可能为你公司的产品或立场将赢得赞誉,也可能导致在很长时间里困扰你公司声誉的负面报道。可信、有影响力、无处不在,传统媒体和新媒体是如此必不可少,他们已经成为你的公司触及目标受众的必经之路。
我们国际媒体和中国媒体的视角都具有深入和精细的理解,我们将媒体关系策略作为我们在中国所开展的每一个整合营销传播活动的核心。我们的专家团队的很多成员都曾经是屡获殊荣的记者,他们来自不同的媒体领域,都擅长于针对不同的目标受众传达相应的信息。
我们深谙媒体之道,并熟练运用。我们的组织架构就像一家新闻机构的编辑室,我们能够通过CRI战略伙伴关系在全球范围内24/7迅速反应,采取行动。同时,我们也在紧随不断演变的媒体环境而改变我们开展业务的范围和方式。
广告服务:
品牌管理  产品定位  广告策略  广告创意  产品包装设计  广告片制作  广告物制作
媒体策划  媒体谈判与购买  广告效果评估  消费者调研
公关服务:
企业传播  品牌和产品营销  争议问题和危机管理  政府关系和公共政策  企业社会责任
战略性媒体关系  数字和社交媒体  会议和活动管理

Advertising business
广告公司业务服务领域

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